Pricing as a Marketing Tool

Event Date

Boyum Barenscheer is pleased to be a sponsor for this Allied Executives Event on “Pricing as a Marketing Tool” and is applicable for business owners and executives.  If you are a Boyum Barenscheer client, please register at the link below using VIP code boyummkttool. This event is complimentary for our clients.

Overview:  In this highly interactive presentation, Casey Brown launches participants onto a path to improve pricing, dramatically increase profits, and grow sales.  She delivers impactful content in an interactive and entertaining format, using real-world stories and relevant exercises.  Key topics include:

  • Power of Pricing & Discounting
  • Price Sensitivity & Segmentation
  • Value-Based Pricing

Participants will clearly understand how to improve pricing without volume loss.  Audience members walk away with practical, ready-to-implement steps to take in their own companies to drive profitability through better pricing.

Register at:



Casey Brown President, BOOST
Casey Brown is the president of Boost, a pricing consulting firm that works with client companies to drive profitability through strategic pricing excellence. For fifteen years, she has formulated and executed pricing strategies, led strategic pricing projects, and coached and trained teams to drive culture change and dramatic, sustainable results.

Date:  Thursday, May 23, 2019

Time:  1:30-6:00 p.m.

Location:  Sheraton Minneapolis West Hotel, 12201 Ridgedale Drive, Minnetonka